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Speed, structure and service – those are the keys to converting inbound enquiries. This Reactive Sales Process is designed for venues and event suppliers who want a simple, reliable approach to responding to enquiries, following up effectively, and turning more leads into confirmed business.

Whether you’re managing phone calls, website forms or emails, this template shows you exactly what to do (and when) – so you stay on track and in control.

What’s Inside?

• A clear, step-by-step process for handling inbound enquiries
• Timelines for sending proposals and holding diary space
• Best practices for follow-ups at 2, 7, 10 and 14 days
• Guidance for logging everything in your CRM with reminders
• Tips for dealing with no responses and released enquiries
• A repeatable framework that works across venues and suppliers